Top 5 Toddler Games on iOS in New Zealand: Q1 2025

In the first quarter of 2025, the toddler games category on iOS in New Zealand showcased some intriguing trends, as reported by Sensor Tower. Here's a look at the top five applications in this space.

Candy Crush Saga from King remained a strong performer with a steady weekly revenue that peaked at around $36K in March. Despite a downward trend in weekly downloads, starting from 2K in early January to about 600 by the end of March, the game maintained a solid user base with active users fluctuating between approximately 10K to 8.4K over the quarter.

Lingokids - Play and Learn by Monkimun Inc saw weekly revenue consistently ranging from $1.9K to $2.3K, with a noticeable peak at $2.3K in the last week of March. Weekly downloads showed a gradual decline from 700 in January to about 400 by the end of the quarter. Active users started at 1.3K, increasing to nearly 1.5K in March.

Minecraft Education by Mojang recorded minimal revenue but experienced a rise in weekly downloads, reaching 880 by the end of March. The app also saw an increase in active users from 998 to 1.6K, indicating growing engagement.

Reading Eggs - Learn to Read from Blake eLearning reported a steady increase in weekly revenue, peaking at $5.6K in March. Downloads remained stable, ranging from 300 to 400 throughout the quarter, while active users hovered around 1.3K to 1.5K.

Lastly, Color by Number: Coloring Games by Wildlife Studios saw weekly revenue stabilize around $280, with a slight dip to $240 mid-quarter. Downloads varied between 300 and 800, and active users experienced a decrease from 2.3K to about 1.4K.

For more detailed insights and trends, visit Sensor Tower.